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File Set Up

File Set Up Instructions

Resolution:
All file formats must have a minimum of 350 dpi (dot per inch) resolution at 100% of the final print size. 
Images designed for the web typically cannot be used for printing as they have a low screen resolution of 72 dpi. Print images need to be created at 350 dpi or there will be a substantial drop in the image quality.

Color Mode:
All artwork and/or images must be provided in CMYK (cyan, magenta, yellow, black) color mode. 
What is CMYK?

CMYK indicates Cyan, Magenta, Yellow, and Keyline (Black). These 4 colors of ink are used for offset printing. Cyan is a shade of blue found in the 4 primary color printing process. Magenta is a shade of hot pink found in the basic 4 color printing process.

 

Bleed:

In printing terminology, the bleed is the extra margin on a print product that is meant to be trimmed off when the product is trimmed to its final size. Bleed basically means that the color and graphics on a product "bleed off the page" to ensure continuity of the color to the edge of your product.

When we print products such as business cards and postcards, we do not print on paper of that size. We gang-run print, which means that we organize several print jobs next to one another on a large sheet of paper, print, and then trim each individual product to its final size. Jobs cannot be trimmed perfectly on the trimming line each time. During the trimming process, a product may be trimmed within or beyond the trimming line. As a result, the product may have a white edge, or a portion of the artwork from the surrounding jobs. Thus, we require a bleed on each individual product so that when the product is trimmed, there is an extra margin to prevent imperfections.

 

A full bleed is required for all print-ready files. For the correct bleed for your product, please view the list below. For example, most business cards have a 0.1" bleed, so a 2" x 3.5" business card without round corners will have a bleed size of 2.1" x 3.6".


0.1" bleed: most business cards, folded business cards, bookmarks, CD packages, club flyers, collectors cards, DVD packages, event tickets, most postcards, rack cards, rip business cards, rolodex cards, stickers, table tents, greeting cards, "wink" special shapes.

0.125" bleed: a-frame signs, banners, brochures, door hangers, envelopes, flyers, folded hang tags, hang tags, illumaprint panels, letterheads, mini menus, notepads, posters, posters (wide), roll labels, retractable banner stands, staggered cut flyers, window clings, window decals, yard signs.

0.25" bleed: booklets, calendars, catalogs

0.3" bleed: folders

0.325" bleed: business cards with round corners in either 2'' x 3.5'' and 3.35'' x 2.17'' size. Postcards with round corners in the following sizes: 4'' x 6'', 5.5'' x 8.5'', 4.25'' x 5.5'', 5'' x 7''. All special shapes, except for "wink" special shape, which is 0.1".
Please build your print-ready digital files by adding 0.125" (1/8") bleed to each dimension (or 0.0625" bleed on all four sides). For example, a 8.5" x 11" with the full bleed should be 8.625" x 11.125". 

After we receive your uploaded file(s), we will review each file. If we find any problems with your files, we'll contact you, otherwise you'll receive a PROOF to review within 24-48 hours. 

What are guidelines, and how do I prepare guidelines in my artwork?

It is helpful to use guidelines in your artwork for print-ready files. Guidelines such as the safe zone, the trimming zone, and the bleed help designate where your product will be trimmed, as well as help you keep important elements such as text and graphics away from the trimming margin. Please provide us with a bleed all around your artwork, and make sure to keep all critical elements such as text and graphics within the Safe Zone.

 

Can I have borders in my artwork?

Borders are not recommended due to cutting shifts. If your product is not trimmed exactly on the trimming line, borders may appear uneven. Especially for small products such as business cards, even half a millimeter of cutting shift may cause the borders to look uneven.

File Format:

We accept the following file formats: .pdf, .png., .jpg, .jpeg, .tif, .tiff, .eps,